Author: admin

In today’s digital marketplace, people are more connected than ever. Everywhere you go, you see people staring at their smartphones, and even the most traditional businesses understand the importance of developing an online presence. But with so many social media platforms out there, it can be overwhelming to figure out where to start.

Horton & Horton Printing started in 1967 when Winston Horton started a small print shop in his backyard, and built the company from the ground up with his brother Roger. They wanted to provide a cost-effective way for small businesses to create their own sales collateral, and provided design and branding services as an additional service to their clients. They always knew how to do more with less, and created a company culture that has always believed that money will never be a substitute for creativity.

If there’s one constant in retail, it’s change. There used to be a time when it was a special event to go to the store, and it was as much about the experience as it was about what you were buying. Over the years, consumers have become increasingly price-conscious to the point that they’re prepared to end long-term relationships with their favorite stores and take their business online. As a conventional retailer, you have two choices: Pretend like the situation doesn’t exist and continue to lose business to online retailers, or Become an online retailer yourself!